Image of a sunset at Lovund

The finest origin

Packed on the island of Lovund, and delivered to customers around the world. We've been supplying salmon here for over fifty years.

Image of a person biking with Lovund in the background.

Who we are

Crafted with care, on Lovund

Nova Sea is a premium salmon producer from the coast of Northern Norway — operating as an independent brand within the Mowi group. We have sourced, processed and sold salmon from the these waters for more than fifty years. We are small enough to stay flexible and personal, large enough to supply at volume — always uncompromising on fish welfare. From the water the fish is sourced from to the people you talk to, every choice is made with one thing in mind: delivering the finest salmon, every time.

Historical image of the family behind Nova Sea

Our story

Pioneering a trade

In 1972, Steinar Olaisen and Hans Petter Meland began farming in the sea surrounding Lovund. They started with 1,200 smolt, flown in by seaplane, and one pen tended by coastal people who already knew how to handle fish and make a living from the sea. What started as a livelihood became a way to secure a future for Lovund: jobs, purpose, and a thriving small island community. The company remained family owned until 2025 — and the values they set in place still shape Nova Sea today.

Image of the facility at Lovund

Nova Sea today

A future investment on the island

Opened in 2026, the facility doubled our capacity without changing how we work. Every fish is kept calm throughout the process, because a salmon that is treated well tastes better. It's also a continued investment in Lovund itself, securing activity on the island for years to come.

An independent brand within Mowi

Nova Sea operates as an independent brand within the Mowi group. Our salmon is still processed at our facility on Lovund, with Mowi's scale behind us to help ensure a steady supply of fish.

Go to Mowi.com
Portrait of Anette Riise
Anette RiiseSales Director

Meet the team

Fifty years on this coast, one conversation away. Meet the people who'll answer when you call.

Our team